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MedTalks

by Eszter Szentirmai, M.D.

MedTalks seeks to create engaging videos that communicate medical research to a wide audience and to use these videos to demonstrate utility of popular media methods to learn more about viewers.

Nashville, TN Health Information Technology

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About this project

The problem we solve:
The doubling time of medical knowledge has decreased from 50 years in 1950 to 3.5 years in 2010, and is projected to be 0.2 years in 2020 (Densen). It is very difficult for practicing physicians and medical students to keep up with this knowledge as well as be inspired to add to it. Currently, we communicate research information mostly by research articles, but, even assuming all potential readers have access to the journals they wish to read, reading research articles is time-consuming and can be uninspiring. Using multimedia to communicate research ideas in a manner akin to TEDTalks has the potential to increase the breadth of research medical professionals are exposed to and familiarize the community at a research center about the research occurring there, in addition to being a good way for researchers to “market” their ideas to new audiences.
About our solution:
Have you ever been amazed by the accuracy of Amazon’s recommendations for you or the ability of a YouTube video to get you excited about a topic? These technologies are powerful, so why aren’t we using them in medicine? MedTalks seeks to change the way medical research is communicated by incorporating big data techniques and analytics. Researchers themselves create short videos explaining the work they’re doing, ensuring accuracy of content and providing the viewer with the inspiration behind the data. These videos are then posted to a website where viewers will be able to search for, like, and rate videos. Researcher contact information, as well as lists of researchers’ original articles will be easily accessible so, once inspired, viewers can learn more about the research described. Lastly, engagement with the website will be analyzed to learn more about best practices in communication and trends of interest in medical research.
Progress to date: MedTalks is in its prototype stage. With a budget of $700, we have established a sustainable, efficient way to create videos, recorded pilot videos for seven researchers, and built a simple web interface at https://vandymedtalks.com. In addition to receiving interest from twenty-two more faculty members to record videos (four videos pending upload), we have recently met with the Departments of Medicine and Anesthesiology, the Diabetes Research Group, and the Office of Health Science Education, and have scheduled meetings with the Department of Radiology, the Palliative Care Group, and the director of Continuing Medical Education at Vanderbilt (who has suggested the possibility of offering CME credit for MedTalks). With IRB approval, we surveyed medical students and found that 97% of them would use MedTalks to become more familiar with research at their institution and 88% would use the website to find a research project.

About Our Team


Eszter Szentirmai, M.D.
Pathology, Resident
Medical school: Vanderbilt University School of Medicine
Bio: Dr. Eszter Szentirmai, M.D. is a recent Vanderbilt University School of Medicine graduate who will be beginning her residency in Anatomic and Clinical Pathology at Vanderbilt in July. Her interests in technology and medical education led her to conceive of MedTalks, build a team to execute her vision, and create a prototype as a proof of concept at her home institution.
Title: Resident Physician, Vanderbilt University Medical Center

About Team Members

Anderson Spickard
Assistant Dean of Educational Design and Technology and Associate Professor of Medicine and Biomedical Informatics at the Vanderbilt University School of Medicine, M.D., M.S.
Biography: Dr. Anderson Spickard, III, M.D., M.S. is Assistant Dean of Educational Design and Technology and Associate Professor of Medicine and Biomedical Informatics at the Vanderbilt University School of Medicine. Dr. Spickard is a practicing internist and Master Clinical Teacher at Vanderbilt; in addition, he plays a key role in mentoring students interested in education and technology. He has been a mentor for MedTalks since its inception in 2014.
Brian Bingham
Medical Student, Vanderbilt University School of Medicine, B.S.
Biography: Brian Bingham, B.S. is a third year medical student at Vanderbilt University School of Medicine who plans to pursue a residency in Radiation Oncology. His passion for education and innovation led him to join the MedTalks team one year ago. He is currently leading the effort to use MedTalks as a way to enhance medical education.
Raunak Pillai
Undergraduate student, Vanderbilt University, N/A
Biography: Raunak Pillai is an undergraduate student at Vanderbilt University with a major in Communications of Science and Technology who also plans to pursue medicine as a career. He became interested in MedTalks upon seeing the initial few pilot videos, and is currently leading the effort to develop best practices for communicating medical research using multimedia.

About Our Company


MedTalks
Location: Nashville, Tennessee
Website: https://vandymedtalks.com
Product stage: proto
Sales: Working on it
Employees: 3-5

How We Help Education

The doubling time of medical knowledge has decreased from 50 years in 1950 to just 3.5 years in 2010 (Densen). These estimates are a reminder not only of the vast amount of information available for physicians to learn to provide superior patient care, but also the challenge facing researchers in communicating their research so that it can make a difference. At MedTalks, we believe that the brevity of our talks will allow physicians and medical students to explore a wider array of research; the excellent quality of our talks will make the research memorable to them as they treat patients; and the excitement of the researchers presenting their research will ignite curiosity that will motivate others to pursue research as well. Lastly, communication has changed significantly in the past 10 years. At MedTalks, we want to study best communication methods in multimedia and teach them to researchers so they can be effective at spreading the knowledge they spent so long generating.

Challenge Mission

Mission: The future of medicine hinges on making discoveries and translating these discoveries into day-to-day practice. MedTalks provides an inspiring glimpse into research that both motivates and informs.
Use of funds: The next step for MedTalks is increasing the web functionality, including making our videos searchable and likeable, providing contact information and links to researchers’ original articles, and inserting website analytics. We would like to hire a web contractor to accomplish this. $60/hour x 160 hours = $9,600 Next, we would like to set up a self-serve studio on the medical center campus. The current studio we use is a 15 minute walk from the medical center campus and has significant university-wide competition for filming spots, limiting the faculty we can film. The medical center has promised us space if we can find funds to start the studio. The cost of such studio, based on Penn State’s “One Button Studio” is approximated at $11,000. Lastly, we would like to hire a student videographer during the school year to help polish the final products. $12/hr x 12hr/wk x 32 wks = $4,608
Intellectual Property Status: All systems and software are owned by the Founders of MedTalks and is the sole property therein. Copyright 2016.
FDA Status: We do not require FDA clearance for this project.
Personal Message: MedTalks isn't innovative in itself. It's a proven concept that has been used by YouTube and TEDTalks for years. So why hasn't it been implemented in Medicine? We have found that our simple methodology for recording videos and our idea for analyzing the viewership of those videos is in great demand by researchers, students, and physicians. Please help Medicine catch up with the innovation already happening in industry: vote for MedTalks and usher in a new era of communicating about research.

Supporters

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    05/23/2016 David Scudder - Medical Student

    Liked the project.

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    05/20/2016 Samantha Gridley - Medical Student

    Interested in piloting the project.

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    05/20/2016 Samantha Gridley - Medical Student

    Interested in other factor.

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    05/20/2016 Samantha Gridley - Medical Student

    Interested in trying the project.

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    05/20/2016 Samantha Gridley - Medical Student

    Interested in mentorship.

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    05/20/2016 Samantha Gridley - Medical Student

    Liked the project.

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    05/20/2016 Samantha Gridley - Medical Student

    Followed the project.

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    05/20/2016 Samantha Gridley - Medical Student

    Interested in partnership.

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    05/19/2016 Lynn Sadler - Allied Health Professional

    Liked the project.

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    05/19/2016 Lynn Sadler - Allied Health Professional

    Followed the project.

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    05/18/2016 Rob Cronin - Physician

    Liked the project.

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    05/18/2016 Rob Cronin - Physician

    Followed the project.

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    05/17/2016 Eszter Szentirmai - Medical Student

    Liked the project.

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    05/17/2016 Eszter Szentirmai - Medical Student

    Followed the project.

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    05/17/2016 Brian Bingham - Medical Student

    Liked the project.

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    05/17/2016 Brian Bingham - Medical Student

    Followed the project.

7

likes

5

Follows

0

Pilots

0

Partners

43

Interest
Score

1

Adoption
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Eszter Szentirmai, M.D.
Medical Student
Resident Physician, Vanderbilt University Medical Center
Vanderbilt University School of Medicine

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